Beer drinkers to pay more as NBL increases prices next week

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By: Admin
KADUNA, North-West, Nigeria – Amidst biting, scorching economic condition, those who leisure time is spent on drinking beer will have to cough out extra money to continue in their pleasure beginning from Monday next week.
Other alcohol lovers who take pleasure in satchet hot drinks
may also face tough times as the National Agency for Food, Drugs
Administration Control, (NAFDAC), have banned production and sales of satchet less than 100ml.
Market watchers are convinced, other beer makers will follow suit
soon.
The announced hike in prices next week is coming after Nigerian
Breweries Plc increased the prices of some of its products on August
10, 2023, the company has again announced plans to increase the
prices of its products starting Monday, February 19, 2024.
Some products of the Nigerian Breweries PLC include: Heineken
lager beer, Star lager beer, Gulder, Legend Extra Stout, and Goldberg,
among others.
The company’s zonal business manager West, Lekan Awosanya, who disclosed this development in a price review notification to its customers on Monday, said that the latest price increase was necessary to offset the impact of the increased cost of production.
“This is to inform you that we are constrained to review the prices of
some of our SKUs with effect from Monday, February 19, 2024.
This review has become necessary because of continued rising input costs and the need to mitigate the impact,” Awosanya said.
He assured that the company will deliver open orders at the current prices before midnight on Monday.

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